PROGRAM GUIDE | COMMUNICATION COURSE DESCRIPTIONS | M.B.A. COURSE DESCRIPTIONS |
SCHOOL OF BUSINESS FACULTY | SCHOOL OF COMMUNICATION FACULTY | SCHEDULE OF COURSES
Public Relations and Advertising Management Concentration
The master of arts in journalism and mass communication / master of business administration program allows students to obtain both degrees in as little as two years of full-time course work. The program’s initial curriculum has been designed for students who plan to, or already work in, management and executive positions in the public relations, advertising, integrated marketing communications, or comprehensive marketing professions and industries.
Prospective students must complete admissions applications and be accepted for both the M.B.A. and the M.A. programs to pursue this option.
Program Directors
- Dr. Dane S. Claussen, graduate programs director, School of Communication
- Dr. Dimitris Kraniou, director of the M.B.A. program, School of Business