POSITION: Web Content Editor
Two (2) positions available:
One (1) supporting the School of Arts and Sciences and School of Business
One (1) supporting the School of Communication and Conservatory of Performing Arts (COPA)
REPORTS TO: Manager of Web Services (Marketing and Communications) with dotted line to Dean, School of Business and Dean, School of Communication
Excellent written and organizational skills. Ability to prioritize and handle multiple tasks simultaneously while meeting numerous competing deadlines. Experience with website creation and management tools. Ability to adapt writing style and presentation to a variety of audiences, constituencies and media. Experience with photo editing and optimizing photos for online use. Strong interpersonal and diplomacy skills, along with collaborative workstyle. Ability to work well with others to gather, interpret, clarify, prioritize and properly utilize information to be communicated. Experience with website management, web design and navigation, content development. html, and web analytics is preferred. Feature and news-writing experience and knowledge of content management software is a plus. Familiarity with AP Style preferred. Understanding of multimedia and social media. Excellent computer skills, including Mac and Internet use required. Bachelor's degree in Communications, English, Journalism, Writing, or related field is expected. Minimum of five years experience in advertising, marketing, editing, or website editing-related work required.
The Website Content Editor will help to create a dynamic and interactive interface between the Schools and their external audiences -- rich with content, well optimized for search engines, accessible for users, and consistent with marketing messaging. The Website Content Editor is responsible for updating and maintaining the schools’ sections of the University’s website – the University’s most critical enrollment-based tool. This individual will also play a critical role in generating and shaping the content of the schools’ sections, reinforcing the marketing messages of the schools in the context of the University’s mission and strategic plan.
- Work with the deans of the School of Arts and Sciences and School of Business and the Manager of Web Services, to ensure the schools’ content areas are current and effective and appropriately showcase the academic programs, faculty achievements, and student accomplishments and opportunities.
- Develop an in-depth working knowledge of each school’s academic programs, faculty, support services, facilities and student accomplishments.
- Acquire, create and update strategic website content - ensuring that content is well-written according to best practices and style guide, optimized for search engines, consistent with accessibility standards, clear and concise, appealing to specific target audiences and consistent with the University’s messages.
- Develop and maintain informational content about all aspects of the schools, working with school faculty and staff as needed.
- Write, proofread, submit and publish written content and other graphic and multimedia content for publication to the website.
- Coordinate with and through deans to write materials for the web to support marketing efforts for the schools’ respective academic programs.
- Develop interactive material, keeping in mind potential links, to provide prospective students with access to information they seek.
- Stay abreast of industry trends by regularly viewing websites and blogs.
- Review, update, delete and archive information and maintain a solid navigational structure within the content management system of the website.
- Work with the Marketing and Communications Department to coordinate implementation and adaptation of written materials into end use format for the web.
- Strive to ensure that site links function properly and that, wherever appropriate, new links are created.
- Work with Manager of Web Services to review Google Analytics reports, analyze data and devise recommendations for site or content improvements in a measurable format.
- Develop content messaging to meet specific communications goals, using writing, editing and photo editing skills. Work with faculty, staff and students to develop site content.
- Take part in ongoing efforts to improve the site, whether navigation, content, functionality or other means;
- Other duties as assigned.
Qualified applicants should forward a cover letter and resume via email to HROffice@pointpark.edu (preferred) or mail to:
Point Park University
Human Resources Office
201 Wood Street
Pittsburgh, PA 15222
When responding via email please reference - WEB CONTENT EDITOR - in the subject line.
Please submit documents in Rich Text (.txt) Word document (.doc) or Adobe Portable Document Format (.pdf).
All emails submitted will receive an automatic confirmation email. Due to some junk mail filters, the confirmation email may not reach you. To ensure receipt of the confirmation email, utilize the return receipt option built into your email program when sending your information.
NO PHONE CALLS PLEASE. Due to the high volume of resumes received, Point Park University will not be able to respond to inquiries regarding the status of your resume. If we determine that your skills and experience match the position requirements, we will contact you to discuss the opportunity further. If you do not hear from us, we encourage you to revisit our website at www.pointpark.edu for the status of the position and future opportunities.