Virtual Chat Highlights School of Communication Graduate Programs
Program Structure
The M.A. in communication technology keeps communications theory, ethics and legal scholarship at its core but adds a focus on new social interaction technologies - all within the larger societal context. Students in the program may choose from two concentrations:
Social Media Concentration
Students will take career-focused courses that explore social media best practices, crisis and strategic communication, analytics, search engine optimization and social media campaigns. Through Wood Street Communications, Point Park's initiative with non-profit organizations, students will work with real-world clients to create and implement social media campaigns.
Applied Practices Concentration
Students will study the role and impact of technology in society, and take career-focused courses in visual communication technology, web publishing, global communication and social media, among others.
Course Offerings
- Social Media Practices
- Social Media Analytics & SEO
- Social Media Campaigns
- Social Media Crisis & Strategic Communication
- Technology Mediated Communication
- Global Communication
- Communication, Technology & Culture
- Visual Communication Technology
- Web Publishing and Editing
- Professional Video Techniques
- Digital Photo Editing