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Position opening: Graduate Assistant - Social Media

Department: Marketing, Enrollment Management and Marketing Division

Term of appointment: One academic year assignment, with opportunity for renewal for fall 2025 semester. Appointment begins with the fall 2024 semester (late August) and lasts through end of April.

Salary: $10.00 per hour, up to $3,200 per semester (for a total of $6,400 for the academic year), plus fully paid tuition and fees.

Requirements: Undergraduate degree in public relations, advertising, social media, social media management, journalism, marketing, media studies, mass communication or similar degree. Professional and/or student experience in social media, multimedia (photo/video) preferred. Must have knowledge of all social media platforms and familiarity with best practices, accessibility and trends.

Applicants for this assistantship must already have been admitted into a relevant master’s program at Point Park University and must commit to enroll in a minimum of nine (9) credits per semester. The application processes for the graduate program and the graduate assistantships are separate.

Primary duties: Graduate assistant will support the social media manager in the university’s marketing department with the ultimate goal of increasing recruitment and enrollment by creating engaging content for prospective students/families on Point Park’s social media platforms. Responsibilities will primarily include content creation which will include, but not be limited to, participating in photos/videos, pitching ideas for video content (TikTok/Instagram Reels) and other platforms, attending events and doing real-time live capture and posting, editing social media videos and coordinating and formatting appropriate social media images/videos to post existing stories to platforms. Graduate assistant will collaborate with student workers and other colleagues across the enrollment management and marketing umbrella to meet strategy goals. Potential for some project supervision of the marketing department’s undergraduate student workers.

Qualified applicants should submit a letter of application, resume and names and contact information for at least three references via email to

When responding via email please reference - Marketing- Social Media - in the subject line.

Please submit documents in Rich Text (.txt) Word document (.doc) or Adobe Portable Document Format (.pdf).

All emails submitted will receive an automatic confirmation email.  Due to some junk mail filters, the confirmation email may not reach you.  To ensure receipt of the confirmation email, utilize the return receipt option built into your email program when sending your information. 

  Due to the high volume of resumes received, Point Park University will not be able to respond to inquiries regarding the status of your resume. If we determine that your skills and experience match the position requirements, we will contact you to discuss the opportunity further. If you do not hear from us, we encourage you to revisit our website at for the status of the position and future opportunities. 

Point Park University is an Equal Opportunity Employer.