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Pictured is Krystin Roczko, M.B.A. with a concentration in SAEM alumna and U.S. Field Marketing Manager for Reebok-CCM Hockey. | Photo by Jim Judkis
Krystin Roczko, who earned an M.B.A. concentrating in SAEM and is now the U.S. field  marketing manager for Reebok-CCM Hockey.

Pursue Your Passions With a Concentration in SAEM

The SAEM concentration within our M.B.A. program is designed for individuals pursuing a career in sports, arts and/or entertainment management as well as for those currently working in these industries who are looking to enhance their marketing, management and financial strategies in these fields.

Concentration Course Work

Faculty teaching in this concentration have worked in the field as sports agents, marketing directors, theatre managers, concert promoters, arts management professionals and more.

Courses in the sports, arts and entertainment management concentration include:

  • Applied SAEM Marketing
  • Business of Live Entertainment
  • SAEM Resource and Fiscal Management
  • Graduate Internship in SAEM or Special Topics in SAEM

For a comprehensive list of M.B.A. program requirements, see our degree requirements and course descriptions.