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Team submissions and registration for Point Pitch are due by October 31, 2025.
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Point Pitch

High School Students Create Communications Plan for a Real Client

Point Park University

Pitch Competition for High School Students to Win $500

Partnering with Dick's Sporting Goods, high school students will develop a high-level marketing communications plan at Point Park University's annual Point Pitch competition on November 14, 2025, to win a $500 prize for the best campaign. 

Point Pitch logo.

Teams of up to six high school students will be working on an integrated marketing communications plan for DICK'S House of Sport. 

The teams will be paired with a professional mentor from the Pittsburgh public relations and advertising industry, who will provide networking opportunities and guidance. Teams will produce everything from the big idea to creative executions and strategy. 

About the Client

As the largest sporting goods retailer in the United States, the mission of DICK'S Sporting Goods is to inspire, support and equip athletes to achieve their dreams. DICK'S House of Sport, a multi-sport experiential store, is the destination for all things sport. 

Join us for Point Pitch

Date and Time
Friday, November 14, 2025
8:15 a.m. - 1 p.m.

Location
Point Park University
200 Lawrence Hall
212 Wood Street
Pittsburgh, PA 15222

Cost
There is no cost to participate.

Meals
A light breakfast and a boxed lunch will be provided, free of charge, to students and faculty. Teachers can note any dietary restrictions or food requests on the registration page. 

Registration Deadline
Submit registration and team submissions by October 31. Please note: all schools must have an adult school representative/teacher chaperone their group. The registration form must be completed by the representative/chaperone.

Fall 2024

Client: The Children's Museum of Pittsburgh's Museum Lab
Winner: A team from Taylor Allderdice High School won the $500 prize for their big idea: "Your Space. Your Place. Your Vision. Your Decision." 

Local Industry Professionals Serve as Mentors to Students

Point Pitch participants with their professional mentor in the CMI. Photo | Chloe Humway
High school students work with Lauren Townsend, senior copywriter at 9Rooftops, in the Center for Media Innovation.


Fourteen teams were paired with a professional mentor from the Pittsburgh public relations and advertising industry, who provided networking opportunities and guidance. Teams produced everything from the big idea to creative executions and strategy. 

Nine High Schools Bring 75 Students to Point Pitch

High school students listen to a pitch presentation in the Center for Media Innovation. Photo | Chloe Humway
High school students present their pitches in the Center for Media Innovation.


Point Pitch welcomed 75 students from nine local high schools, including:

  • Valley High School
  • Taylor Allderdice High School
  • The Linsly School
  • West Shamokin High School
  • Thomas Jefferson High School
  • Canon-McMillan High School
  • Bethel Park High School
  • Elizabeth Forward High School
  • South Side Area High School

Taylor Allderdice Students Win $500

A photo of the winning high school team from Taylor Allderdice at Point Pitch November 2024. Photo | Chloe Humway
(L-R) Children's Museum's Max Pipman, senior director, Center for Information & Customer Service, and Jaden Williams, communications associate. NFM+Dymun's Victor Kimmel, account director, and Taylor Allderdice students Dara Fudrow, Natalia Connor, Vanisha Kumari and Eli Kranjec. 


Congratulations to all Point Pitch participants and their professional mentors! A team from Taylor Allderdice High School won the $500 prize for their big idea: "Your Space. Your Place. Your Vision. Your Decision." 

Photos

Point Pitch November 2024

Photos by Chloe Humway '28

Questions?

Contact Camille Downing, M.A., School of Communication faculty, with questions about Point Pitch: cdowning@pointpark.edu