Pitch Competition for High School Students to Win $500
Partnering with the Pittsburgh Steelers, high school students developed a high-level marketing communications plan at Point Park University's annual Point Pitch competition on Oct. 23 for a chance to win a cash prize for the best campaigns. The winning team received $500 and the second-place team won $250.
At this year's competition, high school student teams developed an integrated marketing communications plan for the Pittsburgh Steelers. Teams could include six students and schools could bring a maximum of two teams. Teams were paired with a professional mentor from the Pittsburgh public relations and advertising industry who provided networking opportunities and guidance. Teams produced everything from the big idea to creative executions and strategy.
Point Pitch 2026 Highlights
Point Pitch 2026 welcomed nearly 100 students from 10 high schools, including some from West Virginia and Altoona. Seventeen teams were paired with a professional mentor from the Pittsburgh public relations and advertising industry, who provided networking opportunities and guidance. Teams produced everything from the big idea to creative executions and strategy.
Client: The Pittsburgh Steelers
Winner: A team from Taylor Allderdice High School won the $500 prize for their big idea: "Family Field Day."
Second-place winner: A team from Bedford High School won the $250 prize for their big idea: "Black & Gold Beginnings."
Congratulations to all of the teams! Please check back for details about Point Pitch 2027.
