Marketing and sales professionals play particularly impactful roles within and for organizations. They often serve as the revenue drivers, influencers, awareness creators, researchers and connectors.
At Point Park University, our marketing and sales degree program — offered on campus or fully online — will teach you to research, identify and interpret data, as well as effectively present information, influence and negotiate in this growing career field.
Additionally, our campus location in Downtown Pittsburgh's business district will provide you with direct access to educational and professional opportunities including internships, co-ops and hands-on class projects with clients.
Our program has partnered with DIRECT EFFECT® and we offer hands-on training with leading software, including the ability to earn various certifications before graduating.
Worked in marketing and sales in the health care and banking industries
Teaching style that centers on action learning, including consulting with multinational corporations and collaboration with community and government leaders
Marketer of the Year Award team member from the American Marketing Association, Pittsburgh Chapter
Career Options
The American Marketing Association recently reported that marketing research, sales and brand/project management skills are in high demand.
With a degree in marketing and sales, you will have the option to pursue various positions including:
Thursday, August 19, 2021
The Rowland School of Business at Point Park University is building a new sales and innovation center thanks to a $250,000 gift from businessman and attorney Michael P. Pitterich.
Wednesday, March 3, 2021
Students in two sections of Principles of Marketing and a section of Professional Selling enhanced their selling skills and experience with artificial intelligence technology by competing in the fall 2020 RNMKRS Virtual Sales Competition. In RNMKRS, students practice and demonstrate the sales process through a virtual sales call and interact with a chatbot as the prospective buyer.
Thursday, August 27, 2020
Meet Walter Britton II, a business management major focused in marketing and sales, and a business development representative intern for Cloud Adoption Solutions.
